Introduction to Telemarketing

Telemarketing refers to the presales activity usually conducted by telephone by an experienced telemarketer. Telemarketing is an effective marketing tool used to generate the sales. Some telemarketers have the personal information of a customer. It is a practice in which a business initiates a phone call to urge the customers to make a transaction. The right strategy may result into huge profits and good clientele.

Telemarketing uses a number of technologies including Autodialer, Automatic… Read More